How it all began - Yvonne & Ralph

Two Swiss. A chance discovery. And a phone call that changed everything.

Ralph grew up in New Jersey — the home state of the Bongiovi family. When his brother-in-law was diagnosed with cancer, he traveled from Switzerland to the US. A year earlier, his wife and business partner Yvonne had fought cancer herself. He knew what that diagnosis meant.

In a grocery store in New Jersey, in the middle of an aisle full of pasta sauces, Ralph discovered a large jar labeled "Bongiovi Brand Pasta Sauce". His first thought: how funny — the family of the famous rock star makes tomato sauces. Then he read the label. No artificial additives. No sugar. Up to 93% fresh tomatoes directly from Italy. He bought some for his brother-in-law — and packed 24 jars into his suitcase for Switzerland.

What could help his brother-in-law could also help Yvonne. That's what Ralph thought.

Back in Switzerland, the two of them tried the sauces — and were immediately convinced. Not just good. Exceptionally good. They searched for the sauce in Switzerland. Nothing. Across all of Europe. Nothing.

Ralph kept researching and came across JAMBCO Inc. — Jon, Anthony, Matt Bongiovi Company. There was a phone number. Ralph called.

Anthony Bongiovi picked up personally.

After a short, intense conversation about the sauces and whether they would ever be available in Europe, Anthony asked one simple question: "Would you like to represent the sauces in Switzerland and Europe?"

We said yes immediately. And that's how it all began.

Since then, we are the official licensees of Bongiovi Brand Pasta Sauces for Switzerland, the EU, the UK, and the USA. No large corporations, no middlemen — just the two of us, Yvonne and Ralph, from Switzerland.

We don't know these sauces from a catalogue. We know them from our kitchen. From a suitcase. From the moment you open the lid for the first time and realize: this is different.

Anthony Bongiovi didn't launch these sauces as a side project. He made them for his family — no artificial additives, no sugar, with up to 93% fresh tomatoes directly from Italy. That's exactly what we bring to you.

When you order from us, you're not ordering from a webshop. You're ordering from two people who discovered this sauce themselves — and who have been convinced ever since that it belongs in every kitchen.

Ready to decide for yourself? Try the sauce that Ralph from New Jersey had in his suitcase.
Discover the tasting trio now - CHF 19.90